One place for hosting & domains

      Brand

      Enhancing Your Brand With Video Editing Best Practices


      Video

      About the Talk

      You don’t need an enterprise-sized budget and team to do video marketing well. Using the footage you already have, video expert Adam Harder demonstrates editing, messaging, and publishing techniques to help build a brand identity that captures the attention of prospective customers.

      What You’ll Learn

      • How to apply a producer mentality to your video marketing strategy
      • Identifying which of your brand assets can be turned into video content
      • Delivering your video narrative correctly
      • Creating platform-appropriate content
      • Simple production tools that anyone can use

      Resources

      Slides

      Presenter

      Adam Harder is the Senior Video Operations Manager at DigitalOcean. Formerly a broadcast journalist for the U.S. Air Force, Adam has 10 years of production experience ranging from on-site news reporting to documentary filmmaking and video marketing. He leads the creative video strategy for the DigitalOcean marketing team and loves a good story.



      Source link

      Social Media Marketing for Organic Engagement & Brand Trust


      Video

      About the Talk

      It’s no secret that social media for businesses has become a pay-to-play landscape. Yet, no amount of paid ads can generate the push authenticity can. Regardless of your budget, there is a way to authentically engage and interact with your customers via social media platforms. Explore organic strategies that help you speak more authentically to your followers while building trust in your brand.

      What You’ll Learn

      • Which metrics really matter (Say goodbye to vanity metrics!)
      • Engagement optimization tactics
      • Rooting intentions in values

      Resources

      Slides

      About the Presenter

      Kirby is the Senior Social Media Manager at DigitalOcean. She was also the company Culture Champion award winner in 2020. Her work is driven by making a positive impact on others and doing everything with love at our core.



      Source link

      Build a Tech Brand During Covid in Emerging Tech Ecosystems


      Video

      About the Talk

      This talk features the award-winning Mrs. Christine Souffrant Ntim explaining how to build your personal brand during a pandemic specifically in emerging tech ecosystems.

      Resources

      About the Presenter

      Mrs. Christine Souffrant Ntim is an award-winning Haitian-American and Ghanaian expert on the startup ecosystem for emerging markets. She was featured in Forbes 30 Under 30, AdAge 40 Under 40, Haiti Changemakers 1804 List, Singularity NASA, Entrepreneur Magazine, Huffington Post, Inc Magazine, and more. She speaks on digital entrepreneurship, personal branding, and future tech for emerging markets at over 20+ global conferences a year, including former appearances at the United Nations, Davos, TEDx, SXSW, European Union Forum, US State Department Tours, Startup Grind Global, SeedStars World, and more.



      Source link

      Forgot Your Password ?